Viscose #5 – Retail

Label / Viscose
Category / Fashion, Design
Code / #5

The fifth issue of Viscose Journal explores fashion’s multifaceted retail spaces and cultures. With the evolution of shopping in the 20th and 21st centuries as its focus, the issue looks at the shop as a central nexus where communities and identities are continuously produced and re-imagined through commerce. With a special attention to the role of fashion retail within urban spatial politics, we seek out histories of projects—often developed with or by artists—that have embraced the shop as a medium of both possibility and contestation. The magazine design evokes the ephemeral shop receipt that will similarly curl and materially register its reader as it’s used. The receipt is an official proof of a commodity’s acquisition and value, an artefact of a kind of in-person consumption that is often evoked as rapidly heading to extinction. Viscose’s 5th issue invites readers to use their item until breaking point. The issue, co-published with Leslie Lohman Museum in New York, features new contributions by a global cast of trans and queer writers, artists, and creatives, responding to the porous notion of “trans cultural production” as a genre full of potentiality. The issue features a wealth of archival and contemporary moments of trans fashion production spanning 50 years. The cover, designed by NYC-based designer and bookmaker Rissa Hochberger, celebrates histories of independent queer publishing, and doubles as a detachable poster.

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Viscose #5 – Retail

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Viscose #5 – Retail

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